MB (LIVE) heads to Chicago this year, where strong member demand meets a deep bench of top PR and creative talent, access to major brand headquarters and a cultural backdrop perfect for uniquely immersive programming.
In today’s high-stakes environment, a brand is only as strong as its ability to stay agile amid fast-moving tech shifts, policy volatility and rising workplace expectations.
Kick off MB (LIVE) with a quintessential Chicago experience at Wrigley Field as the Cubs take on the Atlanta Braves.
Transportation will depart from Chicago Winery (739 N. Clark St.) at 5:00pm, arriving at the ballpark around 5:40pm ahead of the 6:45pm first pitch.
Dive into a dynamic day of programming featuring big ideas, meaningful panel discussions, and mainstage conversations. See the full agenda for more details.
Please review our ticket refund policy here.
Communications leaders will explore the evolving role of brand communications and how organizations are building trust, managing reputation and driving business impact in an increasingly complex environment.
Communications leaders will discuss AI's impact on content creation, workflows, executive communications and reputation management. They'll share practical lessons on responsible adoption and the evolving role of communicators in an AI-enabled world.
Communications leaders will discuss how organizations with broad, diverse constituencies find common ground in an increasingly fragmented culture. How do they listen to different audiences and make decisions when there’s no single message that works for everyone.
Dig into timely challenges facing communications leaders through small-group, interactive sessions designed for practical discussion, peer exchange and actionable takeaways.
Showing up in AI-generated answers is only the beginning. Led by Shelby Corradino, Paul Guild and Ali Winkle, this session explores how the sources, narratives and signals behind those answers shape what AI knows about your brand and how communicators can measure their influence, strengthen authority and turn AI visibility into action.
Workplace anxiety doesn’t stay inside an organization. Declining employee trust and engagement can create operational strain and eventually become an external reputational risk. This session, led by Burson's Stacey Zolt Hara, explores how communications leaders can spot early warning signs, address internal unease and protect reputation before issues surface externally.
This event is invite-only, and all attendees must have a ticket.
Registration will close when capacity is reached.
Please review our ticket refund policy here.
Please contact events@axios.com with any event or ticketing questions.
Please contact hello@mixingboard.co with any membership questions.
